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New Google Requirements

Jul 11, 2011

You may have received the email yesterday from Google Product Search with subject, "Important Changes to Feeds Specification and Program Policies", describing new data feed requirements to take effect September 22, 2011.

We are currently studying these new requirements. We will send a general announcement once we come up with a strategy and some documentation on how to proceed.

At first glance, the new requirements may seem like a burden. However, this is the direction Google has been heading for awhile now in order to create an amazing experience for shoppers. We believe that this will directly translate into increased sales for merchants who participate.

Our number one priority is to provide you the tools, information, and guidance in order to be listed in Google Product Search and other shopping engines. Thank you for your patience.

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