Topic Questions

Bing Shopping Data Feed

What are the advantages of Bing Shopping?

Yahoo Store owners can get excited about the new Bing Shopping program by Microsoft. It is free to submit your product listings to them. Bing Shopping has gone through numerous incarnations, including Jellyfish, MSN Live ProductUpload, and Bing Cashback. It should become a major shopping venue as Microsoft aggressively promotes it.

What are the links for Bing Shopping?

• Bing Shopping Merchant Application Form
• Bing Shopping Merchant Integration Guide
• Bing Shopping Forum for Merchants
• Bing Shopping/Cashback Merchant Center Login
• freeshop@microsoft.com - Email address for Bing Shopping

How do I set up a data feed for Bing Shopping?

1. Sign up for Bing Shopping by submitting the Bing Shopping Merchant Application Form
2. Wait 3-5 business days for your "Onboarding Email".
3. Log into Bing Merchant Center and configure all your company information.
4. Log into our site and click "My Account > Add Feed".
5. Enter your Store Name, select the Bing Shopping Template, and click "Create Feed".
6. Continue to "Modify Settings", and enter the Objinfo and/or Catalog export URLs for your Yahoo Store.
7. Enter the FTP Username and FTP Password from the "Onboarding Email" you received from Microsoft. Set the submission frequency to 'Daily'. Click "Update" to save the settings.
8. Run a submission task to perform your first upload.
9. Allow 48 hours for Bing to process the data feed (longer for the initial submission).

How do I set the Bing top-level Category?

1. Go to "My Account > Manage Feed > Define Fields" on our site.
2. Click "Edit" next to the BingCategory field.
3. Enter the appropriate category from the table below into the "Default Value" box.
4. Click "Update" to save the settings.
5. Resubmit the feed from the "Tasks > Submit a Task" menu item.

Alternatively, you can add a custom field to your Yahoo Store catalog called "bingcategory", and fill in the appropriate top-level category there. Note, you should only enter the top-level category, and not any other sub-category information into this field.

Arts & Crafts	Baby & Nursery	Beauty & Fragrance
Books & Magazines	Cameras & Optics	Car & Garage
Clothing & Shoes	Collectibles & Memorabilia	Computing
Electronics	Flowers	Gourmet Food & Chocolate
Health & Wellness	Home Furnishings	Jewelry & Watches
Kitchen & Housewares	Lawn & Garden	Miscellaneous
Movies	Music	Musical Instruments
Office Products	Pet Supplies	Software
Sports & Outdoors	Tools & Hardware	Toys
Travel	Vehicles	Video Games

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