How to set up Google Trusted Stores
Google Trusted Stores is a new program for merchants that allows you to submit your on-time shipping and service metrics to Google in exchange for special "trusted store" badge in search results. The program is now open to all merchants.
There are significant restrictions to the program, such as the requirement to have more than 100 orders on a rolling 28-day basis. Refer to the Performance Standards for details.
We do not currently support the shipping and cancellation data feeds that are required for this program, and we do not have a time-frame from when we might offer something. According to Google, they are working on direct, simplified integration with major e-commerce platforms. We do not have any knowledge of when this may happen.
For more information, please refer to the following links:
- Google Trusted Stores - What's Involved for Merchants by Robert Mangiafico at lexiconn.com
- How to become a Google Trusted Store by Shawna Seigel at 1choice4yourstore.
- Google Trusted Stores Merchant Guidelines, by Google Trusted Stores Merchant Support
Updated: June 18, 2015Send Feedback